Episode 21

Why no should be your favorite word

Happy Hump Day! Today in this Startup Survival episode, we’re talking about why NO should be your favorite word. IMO, saying no kindly is one of the most important skills you must learn if you want to be successful. 

In this episode, we’ll discuss how to prioritize what to say yes to—and how to get more comfortable declining those invitations when you inevitably say no. Then, I’ll cover one of my favorite books (Essentialism by Greg McKeown) that changed my entire approach to how I say no.

It’s SO important to learn how to say “no”—and that’s a muscle that only grows with patience, time and consistency.

Episode highlights:

02:13 - Are you saying no nicely? Are you tough but kind? And are you saying no to the right things?

04:04 - The awkward pause approach

05:05 - The “No, but” approach

05:55 - The rule approach

06:50 - Be straightforward. You can say no in a straightforward way with a lot of kindness.  


Jackie Hermes





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